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So far Albert has created 107 blog entries.
23 03, 2017

Defeating the Great Heatwave of 2017

By |2020-04-04T17:32:47-07:00March 23rd, 2017|

"EXCESSIVE HEAT WARNING REMAINS IN EFFECT" "BLISTERING HEAT WAVE THREATENS SEATTLE" "90 DEGREES?!" These are not headlines you usually see in Seattle, yet here they are. This week has been a scorcher and it's forecasted to continue for a while, folks! So what else can you do but buckle down, wait for it to pass and try to enjoy it while it's here? To help you out, here's a list of 7 ways to beat the heat in the Seattle area during the Great Heatwave of 2017. 1. Get out on the water! There's never a shortage of beach fun in [...]

23 03, 2017

Amazon Poised to Enter the Ticket Business

By |2020-04-12T23:24:32-07:00March 23rd, 2017|

As if the Seattle powerhouse that is Amazon couldn't get any bigger or serve a bigger piece of the market, the company recently announced its intentions to enter the arena of ticket sales. The opportunity for consumers to buy tickets and merchandise together seems like a win win for both the company and its customers. But just how will Amazon fair in a market that is already dominated by Ticketmaster? Amazon will do quite well for itself if its track record is any indication. Amazon has already talked directly with large venues here in the States about providing ticket sales [...]

23 03, 2017

8 Principals of a PR Plan

By |2020-04-12T23:26:16-07:00March 23rd, 2017|

Adding Principle Makes Your Public Relations Plan More Effective For people involved in Seattle Public Relations there are a number of principles they should pay attention to if they want to create a more effective public relations plan. Most public relations plans usually contain objectives, tactics, metrics and strategies essential for planning. Including these important principles provide a filter to guide your decision making and keep you on track towards your goal. 1. Know Your Target Audience A good public relations plan must have as its goal fulfilling a need of the consumer The product or service must be designed to [...]

23 03, 2017

Social Media and The Works

By |2020-04-12T23:12:17-07:00March 23rd, 2017|

The world today revolves around social media, there is no way around it. As much as you want to try and ignore social media at times it is still crucial for business. Social media such as Facebook, Twitter, and Pinterest are great outlets for promoting business products and services. Whether you're trying to get rid of stuff in your house, or you make home goods as a hobby, outlets such as Etsy or eBay gives everyday people the opportunity to make extra income. If you do the research and start out small, there is a potential for income growth with [...]

23 03, 2017

Stay Consistent with Customers and Audience

By |2020-07-22T15:00:47-07:00March 23rd, 2017|

Staying Consistent with Your Customers and Your Audience. Yes, It's THAT Important! You probably heard the digital traditional adage before from your networking circle once or twice around, "Whatever you do, stay consistent with your customers and your audience." Of course, you're not dumb. You understand that you need to be constant communication with your audience when you are involved with your operations. You heard (and even seen) the horror stories with people who don't communicate with their audience members. You’ve seen the backlash from their own fanbase that they get from not staying in contact. So, you get busy [...]

23 03, 2017

Tips For Choosing The Right Laptop

By |2020-04-12T23:09:29-07:00March 23rd, 2017|

When you are on the lookout to purchase a new laptop, it wouldn’t hurt to do a bit of research to see what is trending on the market. In today’s modern technological age, manufacturers are constantly broadening the boundaries of speed, performance, and experience. Laptops notebooks, and Chromebooks come in all sizes with tons of different features. Many of these have a variety of specs to choose from. Size, price, features, and brands can make the buying process a bit tough to navigate. Let's see what are the most important features that you should consider, before buying a laptop. 1. [...]

23 03, 2017

Public Relations – Crisis Management

By |2020-04-12T23:07:46-07:00March 23rd, 2017|

Crisis Management PR is typically needed suddenly,  due to accidental and unexpected events. It threatens the mere existence of a firm, organization or an individual. Take for instance the natural crisis. They come announced and can cause severe destruction. Internal disputes between employees or with an outsider. Technological crises which refers to the software being hacked or data leakages. This could create rumors and create all sorts of problems. Some organizational misdeeds and acts of deception when exposed can cause havoc. Bankruptcy, a lawsuit or the removal of a high-ranking officer all can turn into a crisis if are not managed [...]

23 03, 2017

The Bond Between Public Relations & Social Media

By |2020-07-22T15:01:10-07:00March 23rd, 2017|

The primary objective of marketing divisions of most companies is to increase the number of sales. In order to do that, they will have to get the attention of more potential customers. In today’s world, social media marketing is one of the most effective methods available for the businesses to grab the attention of customers. While you are focusing on SMM, it is important to pay special attention towards Public relations as well. That’s because public relation firms are in a position to represent your company in a positive manner through marketing campaigns. Online PR has the ability to create a tremendous impact [...]

23 03, 2017

6 Reasons to Hire a Professional Public Relations Firm

By |2020-04-12T22:33:23-07:00March 23rd, 2017|

Do you keep hearing that you need to hire a professional public relation firm to further your business interests?  For quite a few businesses it may be an intriguing question whether to hire a professional public relations firm or not. Before we go into further details about the reasons to hire a professional public relations firm, any business owner must evaluate the pros and cons, risks and costs of hot hiring vs. hiring a professional Public relations company and what additional benefits a professional public relations firm can bring to a business in terms of revenue generation. However, you need to gear up before [...]

23 03, 2017

All You Need To Know About Publicity Stunts

By |2020-04-12T22:31:18-07:00March 23rd, 2017|

PR stunts really are something else. They allow a brand or even a company to generate a huge amount of hype, and on top of this, it is a great way for you to make sure that you are always getting the views and the recognition you need for your own marketing efforts. All in all, PR stunts remain to be a game changer in the world of marketing and if you want to take advantage of them for your own business then you need to do everything you can to not only be successful but to also take into [...]