Leverage PR via Social Media
Public relations has always been in the business of persuasion. Why do you think they called it PR? Public relations is the business of convincing the public to buy something by using your relationship with them. No matter how successful your business is, it can always benefit from some additional PR. Right about this time, there are two questions that always seem to get asked: 1) Can social media be used as a more effective PR strategy? 2) Has the election of Donald Trump made an impact on how we view social media? The answer to the second question is no. We [...]