2 07, 2020
  • H1 tags and SEO

H1 Headings and SEO

By |2020-07-02T09:42:09-07:00July 2nd, 2020|

Headings are essential to any article. They are there to help us navigate a post easily, and quickly skim to see what a section is about before committing to reading it. If your headings are unclear or misleading, people will quickly leave your site to find the right information. This can impact your search engine optimization (SEO) since it detects if you have a high bounce rate. There has been a debate in the world of SEO as to whether having multiple H1 headings in a page is good or bad for your SEO. Both sides of this debate have [...]

16 06, 2020

Keyword Cannibalization: When Good Keywords Go Bad

By |2020-06-16T10:47:31-07:00June 16th, 2020|

Optimizing every piece of content on your site is vital to your rankings in search engines. However, you might find yourself optimizing for the same few keywords frequently, which can lead to keyword cannibalization, where your keywords begin "eating" each other. You may have decided to use the same keywords over and over because you have fallen prey to the misconception that if you use the same keywords on every page of your site, Google will elevate your rankings. Unfortunately, this is not true at all. Instead, you end up with keyword cannibalization. What is Keyword Cannibalization? Keyword cannibalization happens [...]

20 04, 2020

How One Seattle Area PR Firm Nurtures Top Notch Tech Innovations

By |2020-07-22T14:29:25-07:00April 20th, 2020|

Tech innovation is actually a deep seeded concept. Where technology is blended with creativity, thought about for human welfare, and a better future. There innovation is brought to rise through wisdom.  The same is the story of Seattle Public Relations. They have come a long path through the past 35-40 years, and now they excel in the area of Public Relations combined with tech innovations. The scope to think, to innovate, to apply technology and various techniques, have always been the foundation to the Seattle WA based company.  Which is one of the reasons they chose to work in public relations. It’s all [...]

28 02, 2020

Advertising Is What You Pay For, Publicity Is What You Pray For

By |2020-07-22T14:29:52-07:00February 28th, 2020|

If you own a business in the Seattle, Washington area and are looking for the right type of publicity to make more people aware of your company, contact Seattle Public Relations. Their innovative, creative staff can design and implement a wide range of effective marketing campaigns that will increase your company's visibility and generate growing interest in what you have to offer. Whether you need Start Up PR or you need help with your rebranding efforts, they're the only company you need to call. They can make your business more visible online and in the streets and help to attract countless [...]

8 02, 2020

What PR Tactics and Tips Every Startup Should Follow

By |2020-04-12T22:36:24-07:00February 8th, 2020|

Whether it's to spread the word about a new product release, an event funding round or a key meeting, it is likely that at some stage of its journey a start-up will be trying to find some PR Agency. There is no lack of agencies out there, keen for their business. If they are exceptional they can bring a lot to the company, increasing sales and raising brand name reputation, and releasing up time for the business owner to get on with the task of managing the business. But there's more to hiring a Seattle PR firm than spending money [...]

2 02, 2020

Maybe SEO should be called CVV: “Commitment & Veracity Verification.”

By |2020-04-12T22:52:19-07:00February 2nd, 2020|

…That’s pretty clunky. But it might be a more accurate depiction of what SEO really is these days. We can keep the term SEO around for some aspects. Like those quick boosts that anybody can do. Change the alt text in your images, page titles, change some wording in your articles so they feature more keywords – it’s a simple process. Website builders have even condensed it down to a button – “Click here for SEO.” It’s low-hanging fruit. Just like the Hidden Keyword trick used in the early 2000’s. That’s when you would up your site with keywords in [...]

23 03, 2019

The Shock & Awe Of PR Stunting

By |2020-03-27T15:20:10-07:00March 23rd, 2019|

A PR Nightmare or The Golden Goose?. . . The Shock & Awe of PR Stunting. A company's relationship with the public decides its customer base, and while that can decrease or multiply with time, a good way to kick it forward is to increase their public relations in a meaningful way. Food drives for the poor, raffles for hospital drives, or being all the angels on a Christmas tree are great but often slow, rarely generating the buzz to get people talking. And since everyone knows the best advertisement on Earth is word of mouth, they decided to generate [...]

23 03, 2019

How to Respond When Customers Have Been Offended

By |2020-03-27T15:20:11-07:00March 23rd, 2019|

Ways to Effectively Respond to Offended Customers No matter what business you have or how successful it is being run, there will always be a small percentage of customers who simply aren’t satisfied with your products and/or services. When they’re unhappy with your company, some simply walk away to your competitors. Due to social media, however, more and more people are providing negative feedback online, and this feedback can ruin a perfectly good company’s image and the trust and respect of the customers. Due to these reasons, it’s paramount that you and your organization learns how to effectively handle offended [...]

23 03, 2018

PR as a Marketing Strategy

By |2020-07-22T14:33:08-07:00March 23rd, 2018|

Public Relations is a powerful marketing strategy that many companies forget to incorporate when marketing and expanding their brand. It should be a continuous process even as the companies brand grows. A PR firm like Seattle Public Relations focuses on magnifying your marketing strategy and seeing you through your company growth. Seattle PR is capable of: • Acting on your target collateral resources and prospective customers. • Recommending content that appeals to prospective customers • Creating a proactive source of information to improve your company’s stature. Proactivity This featured blog post focuses on the importance or PR as a marketing [...]

23 03, 2018

What Is A PR Stunt?

By |2020-07-22T14:33:47-07:00March 23rd, 2018|

Amazing PR Stunts Boosts Big Business Let’s face it; marketing your previously branded products by using a PR stunt can attract new customers. Best of all, if all goes well, your loyal customers will be on board with the new PR move. A PR stunt may involve many tactics. The goal of PR is to draw attention to your cause. When you deploy a PR stunt, it can boost your brand overnight. A PR stunt can be used for a small business or large corporation campaign. Learn more about a few recent successful PR stunts by reading more details below. [...]