Branding is something that evolves over time, like with many other aspects of digital marketing, and since 2021 is here, it is time to take a look at some of the top trends in branding for this year. Humanize Your Company People no longer want a company to be a faceless brand; they want to see the "man behind the curtain," especially on social media. Allowing your customers to see the people in your company will help them relate better to your brand and help build trust and loyalty. Some companies will give glimpses into the company’s behind-the-scenes, sharing photos [...]