11 03, 2020

Macklemore Signs Creative Gig With Dutch Bros. Coffee

By |2020-04-12T22:26:02-07:00March 11th, 2020|

If you know anything about rapper Macklemore, then you'd be aware of his love for everything hip-hop, but there's something else that he's obsessed about: Cold-Brew Coffee, Please That's right, and not just any cup of cold-brew will do. Macklemore has always been an unofficial ambassador for Oregon-based Dutch Bros. (pronounced "brose") Coffee. He's a major fan right down to the last drop, and it's paying off. Talk About The Perfect Blend Dutch Bros. has recently signed the Grammy award-winning rapper to a totally cool gig as the company's new Executive Creative Director of its cold-brew division. The Seattle, Washington-born rapper, [...]

28 02, 2020

Advertising Is What You Pay For, Publicity Is What You Pray For

By |2020-07-22T14:29:52-07:00February 28th, 2020|

If you own a business in the Seattle, Washington area and are looking for the right type of publicity to make more people aware of your company, contact Seattle Public Relations. Their innovative, creative staff can design and implement a wide range of effective marketing campaigns that will increase your company's visibility and generate growing interest in what you have to offer. Whether you need Start Up PR or you need help with your rebranding efforts, they're the only company you need to call. They can make your business more visible online and in the streets and help to attract countless [...]

19 02, 2020

Seattle has Digital Advertising, Marketing, and App Development

By |2020-07-22T14:31:12-07:00February 19th, 2020|

Seattle is known as the Emerald City due to its beauty. Now it is transforming from being just a city in Washington to a city where people come for meeting their digital advertising and marketing needs. Yes, there has been a shift in the IT hub from Silicon Valley to Seattle as well as some other places like San Diego and Denver and Houston. In Seattle you can still get the feeling of a big small town but after the Microsoft tech takeover, it has created a global footprint. It is not just a city where government officials have their [...]

14 02, 2020

PR Trends that every company in the digital world should adhere to

By |2020-07-22T14:32:18-07:00February 14th, 2020|

Public Relations (PR) have become quite a popular aspect in the determination of the path to success in every single type of relations. While the other strategic and financial aspects are rather crucial in enabling a company to steer clear of its competition, the Public relations bit comes as the missing link to make everything fall in place. Truth is, most companies already pay attention to the PR factor, but there are those who are still stuck in the use of outdated PR skills. There are current trends that every company aiming at bringing down a house should adopt to. [...]

8 02, 2020

What PR Tactics and Tips Every Startup Should Follow

By |2020-04-12T22:36:24-07:00February 8th, 2020|

Whether it's to spread the word about a new product release, an event funding round or a key meeting, it is likely that at some stage of its journey a start-up will be trying to find some PR Agency. There is no lack of agencies out there, keen for their business. If they are exceptional they can bring a lot to the company, increasing sales and raising brand name reputation, and releasing up time for the business owner to get on with the task of managing the business. But there's more to hiring a Seattle PR firm than spending money [...]

2 02, 2020

Maybe SEO should be called CVV: “Commitment & Veracity Verification.”

By |2020-04-12T22:52:19-07:00February 2nd, 2020|

…That’s pretty clunky. But it might be a more accurate depiction of what SEO really is these days. We can keep the term SEO around for some aspects. Like those quick boosts that anybody can do. Change the alt text in your images, page titles, change some wording in your articles so they feature more keywords – it’s a simple process. Website builders have even condensed it down to a button – “Click here for SEO.” It’s low-hanging fruit. Just like the Hidden Keyword trick used in the early 2000’s. That’s when you would up your site with keywords in [...]

23 03, 2017

8 Principals of a PR Plan

By |2020-04-12T23:26:16-07:00March 23rd, 2017|

Adding Principle Makes Your Public Relations Plan More Effective For people involved in Seattle Public Relations there are a number of principles they should pay attention to if they want to create a more effective public relations plan. Most public relations plans usually contain objectives, tactics, metrics and strategies essential for planning. Including these important principles provide a filter to guide your decision making and keep you on track towards your goal. 1. Know Your Target Audience A good public relations plan must have as its goal fulfilling a need of the consumer The product or service must be designed to [...]

23 03, 2017

Social Media and The Works

By |2020-04-12T23:12:17-07:00March 23rd, 2017|

The world today revolves around social media, there is no way around it. As much as you want to try and ignore social media at times it is still crucial for business. Social media such as Facebook, Twitter, and Pinterest are great outlets for promoting business products and services. Whether you're trying to get rid of stuff in your house, or you make home goods as a hobby, outlets such as Etsy or eBay gives everyday people the opportunity to make extra income. If you do the research and start out small, there is a potential for income growth with [...]

23 03, 2017

Stay Consistent with Customers and Audience

By |2020-07-22T15:00:47-07:00March 23rd, 2017|

Staying Consistent with Your Customers and Your Audience. Yes, It's THAT Important! You probably heard the digital traditional adage before from your networking circle once or twice around, "Whatever you do, stay consistent with your customers and your audience." Of course, you're not dumb. You understand that you need to be constant communication with your audience when you are involved with your operations. You heard (and even seen) the horror stories with people who don't communicate with their audience members. You’ve seen the backlash from their own fanbase that they get from not staying in contact. So, you get busy [...]

23 03, 2017

Public Relations – Crisis Management

By |2020-04-12T23:07:46-07:00March 23rd, 2017|

Crisis Management PR is typically needed suddenly,  due to accidental and unexpected events. It threatens the mere existence of a firm, organization or an individual. Take for instance the natural crisis. They come announced and can cause severe destruction. Internal disputes between employees or with an outsider. Technological crises which refers to the software being hacked or data leakages. This could create rumors and create all sorts of problems. Some organizational misdeeds and acts of deception when exposed can cause havoc. Bankruptcy, a lawsuit or the removal of a high-ranking officer all can turn into a crisis if are not managed [...]