With over a billion active users, TikTok Marketing has established itself as one of the most useful forms of social media marketing.   With the newest generation of kids making up the majority of the app's users, if you have had a product that caters to people aged 25 and younger, a TikTok video business plan has become a must-have. What Is TikTok Marketing and How Does It Work? TikTok was once known as Music.ly until being sold, rebranded, and reintroduced as TikTok. TikTok kept the app's original principle of simply allowing users to upload videos but improved the user experience. TikTok marketing includes simple in-app video production tools that let [...]